eBay Network Audit

Using data to inform a redesign

Zoomed out version of the seventeen foot poster

Large-scale visualization of the eBay network, including key monetization flows, identification of flows that could be optimized, and organizational and information architecture change recommendations.

I consulted with Tangible UX to audit eBay’s key user flows. My partner and I audited their entire network. We created an information graphic that leadership and individual teams used to reimagine their Buy, Sell, Help, Support, and Community experience and set them up for success in their redesign.

The result was a series of information graphics and a seventeen-foot poster kept in several locations on the eBay campus.

Team:
Aynne Valencia
Andrew Lynch
James Young

My role:
Design strategy
Design Research
Information Design
Visual Design

Buy Flow diagram detail

Close up of one of the sections

Legend detail

Detail of the legend describing what the symbols mean

Clients exploring the diagram

 

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